Columbia University
2025
Kollektivformat joined forces with Columbia University to launch its groundbreaking Center for the Transition to Parenthood—an initiative dedicated to reshaping how new parents are supported through science, empathy, and connection.
Through a tightly integrated digital strategy, immersive website design and tailored social content, we built a brand world that translates the Center’s academic rigor into an accessible, emotional, and deeply human experience. The result is a platform that not only informs, but invites—connecting researchers, parents, and practitioners in a new conversation about care, community, and the early stages of family life.
Strategy & Art Direction, Website & Social Design
Columbia University
Social Media Strategy & Design
Columbia University
Brand Strategy & Website Design